The Neo-Market Report

Special to the neopian times

by Stereolab

Recently, the Neopian Times' Financial Experts got an opportunity to talk to one of Corporate Neopia's biggest movers and shakers, Lupe Consolidated founder and CEO Lupert Murdoch. And now with all the day's financial news, here is "The Neo-Market Report," starring Neil Kauvuto and Maria Blumaroono…

KAUVUTO: Thank you for joining us today on "The Neo-Market Report." My name is Neil Kauvuto…

BLUMAROONO: And I'm Maria Blumaroono. With the Neodaq closing at 188, let's take a look at some of today's biggest winners and losers. Skieth Feeding Ltd. posted another strong showing as it steamrolled to a 16 percent profit, while PD Secure Storage surged to a 4 1/2 percent gain on the strength of higher than expected earnings this quarter…

KAUVUTO: Big losers on the floor today included Shop Wizard N Commerce, who saw its shares plummet from 42 to 2 Neopoints after reports that their CEO was considering an offer from Balthazars Faerie Bottling. But by far the day's biggest loser was the National Neopian Bank (NNB), whose hike in interest rates sent investors into a downward spiral of panic. The buzz among market experts is that the NNB might not survive the crash…as always, we'll keep you posted as this story continues to develop.

BLUMAROONO: However, at this time we are now joined by the legendary Lupert Murdoch. As president and CEO of NeoCorp, he built one of the most powerful conglomerates in all of Neopia. Now, he's back to tell us about his latest venture, Lupe Consolidated. Thank you for joining us, Mr. Murdoch…

MURDOCH: Oh please, Maria…call me Lupe.

BLUMAROONO: Okay, um, Lupe…if you could, please tell us about your newest company, Lupe Consolidated.

MURDOCH: Well, you see Maria, when we got the idea for Lupe Consolidated, the key to the whole thing was convenience…we wanted to create a kind of one-stop-shopping experience where the consumer had everything at their fingertips.

KAUVUTO: Um, Maria, if I could…

BLUMAROONO: By all means, Neil, go ahead…

KAUVUTO: Thanks. My question, Lupe, is how exactly do you plan to take on Shoyrux Enterprises? I mean, right now they have a stranglehold on the market…

MURDOCH: Well Neil, that's exactly how I plan on approaching the situation. You see, Shoyrux's dominance within this sector of the consumer goods market has caused them to get sloppy. Their prices have gone up, and their distribution channels are becoming more obsolete by the minute. That's why I know we can beat them; we're confident that we've got the better plan. And, with my track record at NeoCorp, the moment that I decided to take on Shoyrux I had investors lining up around the block to back me. So as you can tell this isn't your typical David vs. Goliath story.

BLUMAROONO: I see, so what is it about your approach that makes it better than the way Shoyrux is doing things, and what are some of the implementations which you feel will enable you to grab a share of the market in the near future?

MURDOCH: Well, I don't exactly want to go and give away all our secrets…you know, all that research we've been doing hasn't come cheap. But I will say this: Lupe Consolidated has taken a good hard look at how a product goes from the manufacturer to the distributor, and then from the distributor to the consumer. Given that information, we managed to come up with some unprecedented new models for distribution, some of which were better than the others. What we did then was to create a new model based upon the characteristics which worked best within the previous models. And so, this sort of "super-distribution" system came about, which we tested to very positive results, and now we're confident that our new way of doing things will enable us meet and eventually exceed the productivity of Shoyrux Enterprises.

KAUVUTO: Well Lupe, we'd like to thank you for stopping by…

MURDOCH: Sure, guys. Anytime…

BLUMAROONO: And that's all for today's "Neo-Market Report." Thanks for joining us, and we'll see you next time. For Neil Kauvuto, I'm Maria Blumaroono saying good night…